The only marketing agency dedicated to established fintech firms
Respect your past by ensuring your future.
Why Established Fintechs?
According to Statista, from 2010 to 2021, more than 5,000 new fintechs were founded worldwide. That’s an average of 1 new company every single day.
You were fintech before that was even a word.
You’ve persisted for 10, 20, 30 years…or more.
You were first at building products that last.
Your company is solid and successful. Many clients find that a marketing upgrade inspires even better results.
What’s outcomes are you seeking and are those being achieved? Some clients ask for help in these areas:
Could Revenue be Higher?
Getting your marketing in order — with a genuinely unified strategy & plan — vastly improves overall results.
Are Startups Stealing Your Thunder?
Those young whippersnappers keep popping up—and everyone seems to love them! [Shakes fist in the air.] Make sure your marketing represents how amazing your offering truly is.
COULD YOU ATTRACT MORE PEOPLE FROM STAGE TO STAND?
Increase qualified leads at costly conferences & events, whether via demos, sponsorships, or speaking slots.
What Can Manko Marketing Do for You?
Like all smart ventures, we start with a MAP — a Marketing Action Plan. This one-of-a-kind discovery and diagnosis reveals:
- What outcomes do you want to achieve and how will success be measured?
- What impact will those accomplishments have on you, both as a company & personally?
- If all of this can be achieved, what would be the value to you and your company? To your clients?
- What is getting in the way of you and your company having all of these great things already?
Then, we can confidently move forward together on:
- Activating the marketing strategies, concepts, and materials that will make the most impact.
- Integrating additional activities to ensure sustainable engagement.
- Continually evaluating results and adjusting the MAP.
Ready to Accomplish Your Business Goals?
Get Long-Standing Fintech Marketing Tips
Why Manko Marketing?
Like you, we have a lifetime of passion for what we do—in our case, for marketing.
Many agency founders can boast having 25 years of industry experience. Only Greg Manko can add that he’s loved marketing since he was just 5 years old. Seriously, in addition to playing hide & seek, Greg regularly would set up a marketing firm on his family’s front porch!
Since then, he’s experienced the fintech and broader financial services world from all angles:
- Full-time marketing executive roles at CFA Institute, Deutsche Bank, DXC Technology, EY, and MetLife.
- Consulting engagements with BNP Paribas, Citibank, Earnix Inc., HSBC, J.P Morgan, KeyBank, Polaris Financial Technology, Scotiabank, and others.
- Running his own business for more than 12 years.
- Proficiency across asset management, banking, big tech, fintech, insurance, wealth management, and more.
All of these capabilities come together as part of a smooth, fun process that will get you results.